**Oxelar** is a modern, high-conversion WordPress theme specifically designed for the **fashion and e-commerce industry**. It is a heavy hitter in the "Shopify-style" WordPress market, offering the sleek, lightning-fast shopping experience usually associated with dedicated e-commerce platforms, but with the full flexibility of WordPress.
While it is primarily marketed for fashion, its clean architecture makes it a popular choice for high-end electronics and jewelry stores as well.
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### ## Key Features for Online Retailers
Oxelar is designed to reduce "friction" in the buying process with several built-in AJAX features:
* **6+ Pre-designed Layouts:** Includes diverse homepage styles tailored for different fashion vibes (e.g., minimalist boutiques, high-street clothing, or luxury accessories).
* **Advanced Mega Menu:** A powerful navigation system that allows you to display product categories, promotional banners, and even "Best Sellers" directly inside the menu.
* **Ajax Layered Navigation:** Allows customers to filter products by color, size, or price without the page ever refreshing, creating a "snappy" app-like feel.
* **Product Quick View:** A popular feature in 2026 that lets users see product details and "Add to Cart" via a popup, keeping them on the main shop page to continue browsing.
* **Daily Deal Module:** Features built-in countdown timers for flash sales, a proven psychological trigger for increasing conversion rates.
### ### Technical Specifications
| Feature | Details |
| --- | --- |
| **Page Builder** | **WPBakery** (Visual Composer) for structured, complex grid layouts. |
| **Framework** | Built on the **Redux Framework** for advanced, real-time styling. |
| **E-Commerce** | Deeply optimized for **WooCommerce 9.x+** with custom shop skins. |
| **Responsiveness** | Mobile-optimized with a "Touch-Slider" for product galleries. |
| **SEO & Performance** | Uses minified CSS/JS and lazy-loading to ensure high Google PageSpeed scores. |
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### ## Why Choose Oxelar?
* **Clean & Professional:** It avoids the "clutter" of many older e-commerce themes, favoring high-quality white space that makes your product photography stand out.
* **Conversion Tools Included:** Features like "Ajax Add to Cart," "Product Compare," and "Wishlists" are included natively, so you don't have to buy 5-6 extra plugins.
* **Multi-Currency & Translation:** Full support for **WPML** and multi-currency switchers, making it an excellent choice for fashion brands looking to sell internationally.
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### ## The Ultimate Niche Comparison (Final 16)
You have now assembled a library that covers almost every major commercial sector:
| Industry | Recommended Theme | Unique Feature |
| --- | --- | --- |
| **Fashion Retail** | **Oxelar** | **Layered Ajax Filters & Mega Menus** |
| **Cannabis/CBD** | **Cania** | Age Gates & Strain Directories |
| **Healthcare** | **Meda** | Doctor Directories & Clinic Schedules |
| **Finance** | **Gordon** | Trust-based Grids & ROI Calculators |
| **Agency** | **Archee** | Native Dark Mode & Minimalist Portfolios |
| **Hospitality** | **Viba** | Integrated Booking & Room Management |
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**Would you like me to look up the latest "Installation Guide" for Oxelar to see how the demo import works, or do you need a comparison with its close rival "Mooboo"?**
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Published:
Feb 11, 2026 14:28 PM
Version:
v1.1
Category:
Developer:
ThemeforestLicense:
GPL v2 or Later